How to Build a Quality Network on Facebook That Buy Your Business in Three Easy Steps
Question: have you ever wondered why you hardly get engagement on your profile on facebook? or maybe you got some like here and there but none of these really converted to a sale or a close in your business? When it comes to getting more people to join you and buy your products on facebook you really have two options only.
1. Pay for ads or
2. Attracting and building a relationship with your perfect client using your personal profile
Either ways its not easy doing any of these. I personally find that building relationships works very well if you know how to connect with quality people on facebook.
Build a Quality Network of Prospect on Facebook in 3 Simple Steps
Today I’m going to be sharing with you how you can get more quality people into your network on Facebook. By quality I mean people who comment, like, share and promote your stuff and also most likely going to buy from you and this is what you want from Facebook. If you are using Facebook as a branding platform for yourself, to promote your business the these steps will help.
Step #1: Quality People Attract Quality People
This statement is also true in real life so you want to make sure you have a quality profile on Facebook. You need to have a quality profile if you want to attract quality people into your network. Here are some things you can start doing if you are not already doing them. First, have a clear and smart profile photo of yourself. You may want to get rid photo of your pet or dream car. This is because people want to connect with you and not anyone else.
Another thing to consider is you banner image on your profile. This space is not for promotion and selling. Its there to reveal something a bit more about you. Fun, inspirational, catchy or simply beautiful will do. it’s a personal profile so do well to keep it that way.
Next thing to do on your profile is to make sure you fill out the more info section on your profile. This is where people get to know you a bit more personally. The description of where you are based, work, social life, a little intro and other details. Don’t leave it blank, it’s there for a reason. These are some of the details people like to know and it also an opportunity to promote your brand.
Step #2: Share Quality Content
Quality content gets your audience’s attention. Gaming is NOT quality content! LOL Information that is useful to your network and not straight forward promotional is quality content. This gets people interacting on your profile and gets facebook to spread your message. Motivational quotes, photos of you doing something inspiring or fun, fun facts, photos of yourself and maybe family. Just be social and engage by sharing and liking other people’s (quality people’s) content.
Step #3: Clean Your Network
I cannot stress this enough. Today there are lots of crazy people out there whose main aim is to destroy your brand. Protect your personal brand and image like your business depended on it (and it does). Sometime you got friends who are ghost profiles; they don’t even exist. They are fake profiles and you want to clean your network of those profiles. Friends who dont serve your purpose and go against your personal values and business standards should not even be there. And add quality contacts in quality groups.